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Graphic Design

Logo, colour system, typography, iconography and brand guidelines for a startup preparing to raise funding.

SampleThis is a concept case study that shows how Theta X Tech approaches this kind of project. Client details are generic and the figures below are illustrative targets, not reported client results.

Brand Identity for a Tech Startup — Graphic Design project cover
Client
Concept — logistics tech startup
Industry
Technology
Category
Graphic Design
Year
2026

Illustrative targets

60+

Brand assets delivered

32

Guideline pages

8

Template formats

The problem

What the client was facing

An inconsistent DIY look undermined credibility with investors and enterprise customers.

The solution

How we solved it

A distinctive identity system with clear guidelines and ready-to-use templates for decks, social and documents.

Identity system

  • Primary & secondary marks
  • Colour & type system
  • Pitch deck & social templates

This is a concept case study created to show our approach. Metrics are illustrative targets, not reported client results.

Brand Identity for a Tech Startup — screen 1
Brand Identity for a Tech Startup — screen 2
Brand Identity for a Tech Startup — screen 3
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